A New Landmark Guitar at Hard Rock Hotel & Casino Ottawa
Gable contributed to the development of the Hard Rock Hotel & Casino Ottawa by designing, fabricating, and installing custom exterior signage that enhances the property’s presence and brand identity. This work included a bold and iconic guitar monument at the entrance, serving as both a landmark and a signature element of the Hard Rock experience.
When launching a visual communications program across multiple locations, a brand needs more than just a recognizable logo. Cohesive branding, location-specific storytelling, and the right creative partners are essential to creating lasting impact. In addition to Ottawa, Gable has crafted signature Hard Rock guitar landmarks in Rockford, IL, and Bristol, VA, extending the iconic Hard Rock experience across multiple properties.